Two of the biggest tools and practices I've found to be most helpful in my life and in my business are optimism and patience. Implement them into your everyday routine. Practice what you preach, and set the standard for those around you. This year was filled with more surprises than we anticipated, but it is not something I see as a challenge; it's an opportunity to put optimism and patience to good use, and re-create the standard of what we once considered 'a good year.' " — Paola Fernandez, Founder and CEO of High Hemp, an organic, tobacco-free rolling paper brand