WTF Started Kids’ Surprise Toy Obsession?

Unpacking the appeal of the craze

Aug 01, 2022

BLIND BAGS ARE BANANAS WTF Started Kids' Surprise Toy Obsession? Unpacking The History (& Appeal) Of This Craze   We're doing something fun for the dog days of summer here at Scary Mommy. Like the nostalgia-loving geriatric millennials we are here, we're looking back at the biggest toys of our own childhoods in the '80s and '90s, as well as the blockbusters of today that our kids are begging for. Veteran toy expert Jessica Hartshorn is unpacking it all for us.  Today's installment: Why on earth are kids today so obsessed with surprise toys? Why are they always asking for some sort of mystery box?? Who did this??? Jessica has answers. Check it out.  — Kelly Faircloth, Executive Editor   Read More

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I REMEMBER YOU! What's With the Endless Appeal Of My Little Pony?   The My Little Pony franchise is 40, and still going strong. I vividly remember watching my baby brother banging one on the carpeted floor of my bedroom, sometime in 1992; now, my own kid reads books from a narrative universe that has grown a lot in the years since. What accounts for so many decades of popularity — and how has it changed over the years?   Read More

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