Glowing Skin for Every Season
Our skin reacts to changing seasons. Start paying attention to how your skin feels and looks, and gently tailor your skincare routine to give it the love it needs.
Winter
Cold weather, indoor heating and winds can sap the moisture in your skin. Use hydrating serum, go easy on exfoliation, and keep using sunscreen. Look for intensely moisturising products with nourishing oils or emollients.
Summer
High humidity can disrupt pH balance, lead to clogged pores and parch your skin out. Use a gentle foaming or gel cleanser that removes oil, wear sunscreen during the day and moisturise at night. Look for lightweight products with antioxidants such as vitamin E and avoid anything that might clog pores.
E45's new face care range for dry, sensitive, and eczema-prone skin has an answer for every season.
The E45 Daily Protect Moisturiser with SPF 30, UVA and UVB filters1a is an intensely hydrating1b face cream that soothes, softens, and protects.1c Three emollient ingredients1d lock in moisture,1e help restore your natural skin barrier,1f and give you long-lasting hydration1f without clogging your pores1g.
The E45 Face Night Cream is another intensive moisturising cream2a. Formulated with five deeply nourishing oils2b and rich in antioxidants,2c it hydrates, softens,2d and promotes skin recovery2e from daily damage (like the summer sun or winter wind). It's light, quick-absorbing and won't clog pores.2f
The E45 Face Foaming Cleanser reaches deep into your pores to remove dirt, impurities, and make-up without compromising your skin's natural moisture barrier.3a It's soothing, hydrating, and nourishishing,3b and helps your skin stay plump and youthful3c.
The E45 Hydrating Face Serum provides instant hydration,4a locking in moisture for 48 hours.4b After just one application, skin is 55% more hydrated.4c Its superpower is its clinically proven, triple moisturising complex,4d including microalgae4e to protect your skin from drying out4f in icy winters and dehydrating summers.
The E45 Lips & Dry Spots Balm is so versatile you'll want to use it all year around. Our lips are particularly vulnerable to changes in weather, but you can apply this nourishing5a number on your body, face, and hands5b. Made with purified lanolin,5c Vitamin E,5d and beeswax,5e this balm leaves your skin feeling hydrated, soft, and supple.5f
The NEW E45 face care product range is available from selected independent pharmacies, Clicks and Dis-Chem stores. The range is also available from Takealot. For more information, visit E45 and join the conversations on Facebook, YouTube, Tik Tok and Instagram.
References :
1. E45 Cleanser Final Claims Grid, October 2021.
2. E45 SPF Day Cream Proof of Effect, December 2022.
3. E45 Face Night Cream Proof of Effect, January 2023.
4. E45 Hyaluronic Acid Serum Claim Support, January 2023.
5. E45 Lips & Dry Spots Balm Proof of Effect, December 2023.
Adcock Ingram Healthcare (Pty) Ltd. Reg. No. 2007/019928/07. Private Bag X69, Bryanston, 2021, South Africa. Customer Care: 0860 ADCOCK/232625. www.adcock.com. 202407101016543. July 2024.
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